How to Help Your Clients Achieve the Results They’re Looking For
As a marketing agency, your ultimate measure of success is marketing return on investment, or ROI. This is especially true when you are launching marketing campaigns for a law firm.
In fact, according to the 2018 Latest Trends in Legal Marketing and Business Development, 62 percent of legal marketers and attorneys surveyed said their firms will be investing more money in marketing and business development initiatives over the next two years. Of those who said they would invest more money in these endeavors, more than 60 percent cited “pressure to generate revenue” as the primary catalyst for their increased investment.
With a solid, effective strategy, legal marketing agencies can generate tons of new leads for law firms. When handled properly, these leads can turn into new cases with the potential to be incredibly lucrative for law firms. New personal injury cases can generate as much as $8,000 to $20,000, and mass torts as much as $75,000 to $150,000.
However, there is one important factor that can impede your ability to generate high ROI from your marketing efforts: client intake.
In this eBook, we provide a step-by-step guide that will help your marketing agency understand what is hurting your marketing ROI and how you can support your clients in improving these numbers.
Complete the form to get your complimentary copy today.
